Halo Burger , formerly known by its full name Bill Thomas' Halo Burger, is a chain of fast food restaurants based in Genesee County, Michigan owned by Halo Country, LLC. Beginning in 1923 as the original Kewpee location and separating from the Kewpee network in 1967 with two locations, the chain has grown to 17 locations in the region only down to 12.
It is not easy to specify a single establishment date for the company because the company evolved from the original Kewpee location opened in 1923 which expanded into a chain before 1944 when Thomas started his business which would later be named Halo Burger by renting the original location.
Video Halo Burger
History
Samuel V. Blair opened the Kewpee Hotel restaurant in downtown Flint and expanded to around 400 locations in 1939 through licensing on behalf of it. William "Bill" V. Thomas began work at Kewpee in 1938. Thomas began renting the original Harrison Street, Flint's location of Blair on his retirement on April 1, 1944. Blair died in 1945 and Thomas continued to rent locations and pay royalties for use Kewpee's name from the estate to the Kewpee trademark and the location of Blair's plantation was sold in 1958. Thomas could buy the Flint location but Kewpee's trademark was sold to Ed Adams of Toledo, Ohio. Thomas expanded with a second Kewpee location in downtown Flint with the purchase of Vernor's Ginger Ale building in 1951.
Hello Burger
Adams switched from a Kewpee trademark license to a full franchise arrangement in 1967. Thomas rejected this new arrangement and changed the name of his restaurant to Bill Thomas' Halo Burger. The first location of Halo Burgers just under the name Halo Burger opened in 1973 at Linden Road. But during construction, Bill Thomas died that year. In 1976, two other locations joined the network on West Pierson Street and in downtown Grand Blanc in the former Perkins Pancake House. In 1979, Harrison's location emptied to pave the way for the University of Michigan-Flint parking lot. The staff from the former Harrison Street location moved to the newly opened Halo Burger serving the east side of Flint.
The 1980s became a decade of expansion with 10 other locations, beginning in 1984 with other Downtown locations. In 1985, Halo Burger expanded to Birch Run, Michigan, with locations opened on rented properties at Conlee Oil Company station. Locations in Saginaw and Southwest Flint sides opened in 1986. Other locations in Saginaw were followed in 1987 along with Richfield Road and Genesee Valley Center locations. Three other locations opened in 1988: at Fenton, on Atherton Road and on Corunna Road near the Ballenger Highway. The Saginaw Center, Genesee Valley Center and Corunna Road are then closed. The location of their Grand Blanc Downtown was closed in 1998 and replaced by a location in Grand Blanc Township.
On September 5, 2002, Halo Burger took over the former Campus Cafe at the University of Michigan-Flint University Center. In November, the company pulled back the flashlight that was distributed with children's food. On July 22, 2007, all 11 locations were closed for one day for possible E. coli contamination as their supplier, Meat Abbott, has withdrawn a number of meat products and received meat from temporary suppliers. Due to the new student housing and 24-hour food service, Sodexo, located along the housing, the University Center location closed on 21 April 2008.
Owner Dortch Enterprises
Early attempts to sell chains to key employees failed after problems with banks. Because his son was not interested in 2010, the Thomas family sold nine chain locations to Dortch Enterprises, which operated several Subway restaurants in Michigan, with sales completed on December 29, 2010 at a price of about $ 10 million. Dortch will expand to a new location and make more of the restaurant to "quick casual feel" with earth tones and "upscale decor". In 2011, the company announced that it added locations in the Oakland County/Detroit metro area by the end of 2012 and that they would add 2 to 3 locations per year. While Dortch feels that the Halo Burger location will run well in East Lansing with Michigan State University and Ann Arbor with the University of Michigan who has a Flint university student, plans to open in those cities have been postponed.
In June 2011, the Company made a breakthrough for its new location 10 at Grand Blanc Township on Holly Road. Three other sites have been selected for new locations: Fenton, Lapeer and Lapeer Road, Davison. In October, the location of Holly Road opened.
One opened at a gas station at Mount Morris in February 2012. In August 2012, Dortch filed and received approval for a location plan for the location alongside Halo Burger-Subway at Belsay Road in Burton.
In January 2013, the location of Fenton Halo Burger moved to the former Burger King building on Leroy Street. The new Brighton, Michigan location is scheduled to open in May in Livingston County and will be their first location in the Detroit Metro area. In March, Dortch announced plans for five Oakland County locations: Troy, Clarkston, Novi, Bingham Farms and Farmington Hills and East Lansing locations to open this year along with the existing Brighton site. The location along with Halo Burger-Subway Burton opens March 27th.
On February 5, 2013, Dortch Halo Enterprises sued the Grand Blanc man who used @haloburger Twitter handle since 2009 and is unwilling to hand over the grip to the company without payment. The men's defense is that it does not use it commercially, the first Twitter deal comes first served and the trademark "Halo Burger" should be rejected by the US Trademark Office because it is too similar to other trademarks. Dortch Halo dismissed the lawsuit to "prevent more controversy." in April.
On May 8, 2013, Halo Burger at Clarkston opened, the first in Oakland County with a change to a fast casual format with no drive-throughs at Oakland County locations. On October 6, the locations of Ferndale and Rochester are revealed being built along with the other four have been announced with Frandor Shopping Center, the location of Lansing opened on the 7th.
In early March 2014, the location of the fully-casual third format opened in Troy. Sunday 26th July, Dortch Halo opened the seventeenth site in Brighton Mall, Brighton. By 2016, two sites are closed, Troy and Clarkston.
Subsidiary Halo Country
Dortch Enterprises sold 15 Halo Burger chain locations to Halo Country LLC on January 14, 2016. Halo Majority countries are owned by Chance Richie, who has been involved in investment banking and the oil and gas industry. With the Flint water crisis going on, three locations of Flint and Burton hand out free bottled water on January 22, 2016 with support from Coca Cola Company.
In March 2016, Halo Burger began renovating the Flint location in downtown with plans to continue renovations on site at Birch Run and on Linden Road in Flint Township. Office is being added upstairs in downtown location. Also in early March, the new location opened at the Auburn Hills Palace in the chain's first professional sports partnership. Starting from July 2016 Back to Bricks, the company will have Halo Burger food trucks for community events.
Three locations, Brighton, Novi and Fenton Road, closed in late September 2016 due to poor sales. Halo Country felt the drive-thru would increase sales at the Detroit Metro location, but the cost and location outside the recognition area of ​​Halo Burgers made it absurd. On September 29, 2016, the location of Brighton was closed because Burgerland opened at its location.
Two stores in Genesee County closed on January 6, 2017. The Mt. Location Morris Township is located in Beacon & amp; The gas station of the bridge where Halo can not approve new lease with the building owner. The replacement site is being searched in hopes of reopening by the end of 2017. Meanwhile, Richfield Road, Genesee Township location is closed due to lack of sales and proximity to the other three.
In January 2017, Halo Burger signed Andre Drummond as his first spokesperson and brand ambassador, emerging from his interest in Flint arising from the water crisis and Flint Now Piston owner's response. In February 2017, Drummond will design his own burger, Dre Burger, to join the menu in the second quarter and participate in corporate community outreach. Dre Burger Debut on April 16, 2017, with an official launch event on Saturday, May 6, 2017.
Thrillist named Halo Burger as one of 10 most underestimated burger chains in February 2017 by calling The Cheeseburger Beefy Double as the chain's best burger and her signature burger as Olive Burger and Boston's "beverage of choice". Derived under Thomas's ownership, the chain revived the promotion of coffee prices starting January 3, 2018. Regular-sized coffee (14 ounces) cost at high temperatures that day but not less than 10 cents and during the working week.
On March 18, 2018, the location of Saginaw Street Downtown Flint began serving breakfast again, which was stopped about a decade ago. The chain has plans to launch breakfast to other locations this year.
Maps Halo Burger
Menu
- Q.P.: Original is called Kewpee, its name is phonetic sound from its original name. Q.P. also a short form reference for the size of a patty, a quarter pound of hamburger. It still remains today one of the most famous sandwiches of Halo Burger, especially with olives.
- Olive Burger - a Q.P. with olives
- The Beefy Double
- Boston Cooler - with Vernor's Ginger Ale
- Cheddar Burger's special burger
- BLT Cheddar Burger
- Hula Burger
- Thai Burger
- Marsala Brie
- HaloPeÃÆ' Â ± o Burger
- Dre Burger - two patties, bacon strips, cheese, pineapple, crispy and raw onions, and mixed Hello & amp; BBQ Sauce
- hot dogs - provided by Koegel
- Coney Dog - Flint Style
- Salad
- Turkey Burger - Jennie-O
Important location
The previous location of Downtown Flint is Vernor's Retail Store and Sandwich shop built in 1929. A Vernor's Ginger Ale mural (including gnome gnome mascot) includes the adjacent Greater Flint Arts Council building and painted by John Gonsowski. The interior fence of the restaurant still contains a large Wa V.
Awards
- 1978 Top 100 United States Burgers by national radio survey
- 1983 Chose # 1 Flint hamburger by Flint Journal newspaper survey
- 2000 Selected Michigan # 1 hamburger by Detroit News Reader Survey
- Best 2011 Readers 'Award from Genesee Readers', The Flint Journal
See also
- List of hamburger restaurants
References
External links
- official website
- Delicious Flint Historical Section - Former Vernor in Flint, MI, now Halo Burger
- Describe the history on the Kewpee site
Source of the article : Wikipedia
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